LET’S CREATE
2024
UGC Content Creator & Strategist | Photographer | Influencer | Digital Marketer
Angelica
Muk
Hi! I'm Angelica ✨
I’m from Singapore and I have over 5 years of experience in creating high performing content & digital marketing for brands of all sizes and various industries.
After working with numerous brands,
I understand the importance of striking a balance between creating to drive sales, brand awareness and creating for your community.
Statistics
Follower Location
Singapore 14.2%
United States 9.7%
Malaysia 8.8%
Rest of the world 67.3%
Content Topics
Lifestyle
Travel
F&B
Beauty & Fashion
32.5k
Combined Social Media Followers
5.7k
TikTok Followers
instagram Statistics
26,255
followers
+193,400
Monthly Reach
+10,991
+11,326
Monthly Engagement
Average Profile Visits
industries
Product Introduction
Create an intriguing and organic looking review for a brand’s product according to what the brand wants to highlight.
Location Discovery
Create an engaging and intriguing video that causes people to want to check out the location for themselves.
Fashion & Beauty
Tapping onto current trends and topics, create an engaging video that causes viewers to want to purchase the product.
Why are brands hopping onto UGC?
1
It’s cost efficient
Instead of needing to hire a full blown production team and talents, a UGC creator takes care of everything from ideation, scripting, modelling and producing the video.
2
With customers growing tired of ads, UGC videos have shown an increase in conversion.
Research has found that UGC influences 79% of consumers’ purchasing decisions compared to 13% by branded content.
3
It builds trust
As UGC videos look like organic reviews, customers are more receptive to the content - leading to conversion.
90% of consumers say authenticity is important when deciding which brands they like or support.
Higher conversion rate
beauty & makeup
Trend jacking: Lipstick
166.7K Views
7856 Engagements
Replying to comment
38.6K Views
1091 Engagements
Holy grail product
62.5K Views
1953 Engagements
beauty & makeup
3 must get perfumes
2.4K Views
140 Engagements
3 must get lipsticks
6.6K Views
198 Engagements
Dior Lipstick
2.1K Views
32 Engagements
fashion
Trendjack: Mango jacket
67.7K Views
3007 Engagements
Autumn Outfits
5.1K Views
140 Engagements
Outfits for GSHOCK
30.9K Views
808 Engagements
SHEIN Skims Dupe
6.9K Views
399 Engagements
lifestyle
Apartment Hunting
14.2K Views
456 Engagements
Day in the life
589K Views
30.9k Engagements
Day in the life
147K Views
10.9k Engagements
Day in the life
132K Views
2.7k Engagements
tourism in japan
Kawagoe, Japan Travel
14.8K Views
970 Engagements
Hakuba, Nagano
Travel
8.1K Views
402 Engagements
GALA Yuzawa
(pending)
Karasuma Rokkaku Kyoto
(pending)
experiences & restaurants
GYUKATSU Kyoto
(pending)
Torikizoku (Izakaya Restourant)
214K Views
11.7k Engagements
Kudochi Spa
10.8k Views
611 Engagements
lifestyle products
Uqora
Women’s Health Supplement
coming soon
brand collabs (photography)
brand collabs (videos)
Givenchy Beauty
3.5K Views
268 Engagements
GSHOCK
281K Views
2767 Engagements
Zalora
7.6K Views
369 Engagements
Gaston Luga
7.3K Views
137 Engagements
analytics (all organic results)
From confirmation meeting to final: 1+ week
workflow
Confirmation Meeting: 30 mins call to discuss brand goals with UGC videos
Confirmation Meeting: 30 mins call to discuss brand goals and vision with UGC photos
First Payment: Payment of 50% of the selected package
First Payment: Payment of 50% of the selected package
2 days turn around for each step after logistics are settled
Logistics: Product Shipping / Arrange for in-person filming
Logistics: Product Shipping / Arrange for in-person filming
Idea proposal: Moodboard and vision for review
Idea proposal: Storyboards and scripts for review
Image Selection: From unedited raw files
Review: Video draft review
Review & Revision: Edits requested will be made (max 2 rounds of edits)
Revision: Edits requested will be made (max 2 rounds of edits)
Delivery: Delivery of final edited images
Final delivery: Delivery of final video(s)
